PSEB Pakistan Software Export Board  
Facilitation
SUPPORT FOR NEW PRODUCT DEVELOPMENT

In order to stay one step ahead of the competition, Pakistani IT/ITeS companies need to constantly innovate and adapt to global market trends. As the number of companies seeking to outsource and offshore increases, the national IT/ITeS industry must keep its development and production costs low. There are a number of ways in which this objective can be achieved. These include using reusable components, technological leap-frogging to shorten development lifecycles, and focusing on product platforms and derivative products/services.

Any organization's effort to broaden its product/service base has to be tempered by innovation, research and development. This fact cannot be overemphasized enough in the IT arena; yet, at the same time, the capacity of organizations to innovate may be constrained because of resource exigencies.

PSEB has entered into strategic alliances with leading national and international organizations to provide adequate support to IT/ITeS companies operating in Pakistan so that they may overcome these resource constraints. PSEB is also providing assistance in identifying resources for private funding, as well as for public-sector finance programs.


 
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